This late afternoon I had the pleasure to talk to Alain Zimmermann, the CEO of Baume & Mercier. He gave me a real insight what it means to relaunch a brand that was founded in 1830 almost from scratch.
Porsche Design starts off with new timepieces series Stuttgart, Germany. It has been more than four decades since Porsche Design revolutionized the premium watch industry for the first time by launching the world first matte black Chronograph I. Today, the renowned forge […]read more