Posts tagged with : "Clifton"

 

SIHH 2014 – Interview with Alain Zimmermann CEO of Baume & Mercier

SIHH 2014 – Interview with Alain Zimmermann CEO of Baume & Mercier

Alain did a fabulous job with his team. The Clifton collection is a big success, it is very well accepted by the end consumer. What´s next? Alain presented me his Clifton line extension and told what else is in his pipeline…

read more

Baume & Mercier CEO Alain Zimmermann gives an insight about the relaunch of the historic watch brand

Baume & Mercier CEO Alain Zimmermann gives an insight about the relaunch of the historic watch brand

This late afternoon I had the pleasure to talk to Alain Zimmermann, the CEO of Baume & Mercier. He gave me a real insight what it means to relaunch a brand that was founded in 1830 almost from scratch.

read more